Digital Marketing Performance Manager - Paid Ads & Campaign Optimization

PT Dwi Krafi Brands is looking for a Digital Marketing Performance Manager to lead and optimize paid advertising campaigns in Bekasi, Jawa Barat. In this role, you will be responsible for driving impactful digital campaigns that enhance brand visibility and return on investment (ROI). You will work closely with cross-functional teams to develop and implement strategies that maximize campaign performance using tools like Google Ads, Meta Ads, and other digital marketing platforms.

As a Digital Marketing Performance Manager at PT Dwi Krafi Brands, you will oversee the entire lifecycle of paid advertising campaigns, from strategy and execution to analysis and optimization. You will leverage data-driven insights to continuously improve campaign performance, ensuring that every dollar spent delivers maximum impact. This role offers a unique opportunity to work in a dynamic and innovative environment, where your expertise will be crucial in shaping the future of digital marketing at PT Dwi Krafi Brands.

📋 Tanggung Jawab Pekerjaan

• Develop and implement paid advertising strategies to drive brand awareness, engagement, and conversions.
• Monitor and analyze campaign performance using tools like Google Analytics, Google Ads, and Meta Ads.
• Optimize campaigns in real-time to maximize ROI and improve key performance indicators (KPIs).
• Collaborate with the marketing and sales teams to align advertising efforts with business goals.
• Create and present detailed reports on campaign performance to stakeholders.
• Stay updated with the latest trends and best practices in digital marketing.
• Manage a team of digital marketing specialists, providing guidance and support.
• Ensure compliance with advertising regulations and best practices.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or related field.
• 5-7 years of experience in digital marketing, with a focus on paid advertising.
• Proven track record of managing and optimizing paid advertising campaigns.
• Strong analytical skills with proficiency in tools like Google Ads, Meta Ads, and Google Analytics.
• Certification in Google Ads or Meta Ads is a plus.
• Excellent communication and leadership skills.
• Ability to work in a fast-paced environment and meet tight deadlines.
• Strong problem-solving and decision-making skills.

🛠️ Keahlian

Lowongan Terkait